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HALO Talks: Elevating Wellness


The HALO Talks podcast is hosted by Pete Moore, the Managing Partner & Founder of Integrity Square, the leading boutique investment bank in the HALO sector (Health, Active, Lifestyle, Outdoors.) HALO Talks are a collection of the fitness industry’s most recognized and respected founders and key executives seeking positive change through the products and services they deliver.

The podcast focus is the vision and mission behind the business, how the guests found their purpose, lessons learned along the way, and expectations for the future.

Jun 19, 2019

Sean has been in the HALO sector for over 15 years. He (along with inventor Don Brown) was instrumental in launching the Ab Roller which went on to earn over 1 billion dollars. Flash to the 2007 IHRSA where, with only two prototypes in hand, he debuted the Ab Coaster, which also went on to huge success! The Abs Company never took outside funds and--in this wide ranging discussion--Sean discusses everything from inventory management, media spend, infomercials, thoughts on business partners, and much more.